Kuzco Group Announces Internal Promotions to Leadership Team
Las Vegas, NV – Kuzco Group, a leading provider of contemporary decorative lighting solutions, is proud to announce the promotion of two exceptional team members to key leadership roles. Paul Sidhu has been named Vice President of Brand, and Holly Blake will serve as Vice President of Sales. These promotions highlight Kuzco’s commitment to fostering talent from within and reinforcing its leadership team with proven expertise and vision.
Holly Blake – Vice President of Sales
Holly Blake, an accomplished industry professional with over 15 years of experience, has been promoted to Vice President of Sales. Holly brings her strategic leadership and a deep understanding of both residential and commercial lighting solutions to the position. Her expertise in fostering client relationships and delivering tailored solutions has been instrumental in Kuzco Lighting’s continued growth.
Holly brings her strategic leadership and a deep understanding of both residential and commercial lighting solutions to the position. Her expertise in fostering client relationships and delivering tailored solutions has been instrumental in Kuzco Lighting’s continued growth across all sales channels.
Based in Franklin, Tennessee, Holly balances her dynamic professional career with a vibrant family life alongside her husband and two young children. Her passion for exceptional lighting design and dedication to customer success ensures that Kuzco’s sales operations remain robust and innovative under her leadership.
Paul Sidhu – Vice President of Brand
Paul Sidhu, a valued member of the Kuzco family for over nine years, has been promoted to Vice President of Brand. In his new role, Paul will oversee new product development and lead the marketing team, bringing his extensive knowledge of modern lighting and branding to the forefront.
Paul has been instrumental in shaping Kuzco’s trajectory, including leading the charge in the brand’s expansion into the U.S. market eight years ago. His contributions also include the successful launches of Alora and Alora Mood and, most recently, the rebranding of Auroralight. A recognized authority and disruptor in the industry, Paul also serves on the Lighting Board of Governors for the Dallas Market Center.
Taking over Paul’s previous role is Ashlen Haslam, who brings four years of experience with Kuzco Group to her new position as Director of Brand. Ashlen’s expertise and dedication to creative branding will ensure a seamless transition and continued growth in the company’s brand initiatives.
Residing in Los Angeles, California, Paul is passionate about driving innovation and delivering cutting- edge lighting solutions that align with Kuzco’s vision for excellence. His leadership will play a pivotal role in shaping the future of the company’s product lines and brand presence in North America.
A Bright Future at Kuzco Group
“Kuzco Group’s success has always been built on the strength of our people,” said Nathan Yang, President of Kuzco Group. “Both Paul and Holly exemplify the leadership, creativity, and customer- focused approach that define our company. We are thrilled to see them step into these roles and lead us into an exciting future of growth and innovation.”
These promotions reflect Kuzco Group’s dedication to innovation, exceptional lighting solutions, and fostering the professional growth of its talented team.